eBooks / Apr 9 2011 - 10:29:19 AM
This is a must-read for well-prepared future sport managers.' DR. RICHARD M. SOUTHALL, Director of the College Sport Research Institute and Assistant Professor in Sport Administration at The University of North Carolina-Chapel Hill, USA. 'Eric Schwarz and Jason Hunter have put together a fantastic book that can be used by students, faculty, and sport business industry professionals alike.' DR. BRENDA G. PITTS, Professor of Sport Marketing, Georgia State University, USA.
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Advanced Theory and Practice in Sport Marketing
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